Monthly Archives: March 2009

Advertising versus Marketing

Many businesses mistakenly view advertising and marketing as the same business activity.  For many business owners this perception exists primarily because advertising is the most visible aspect of marketing seen impacting the revenues of a business. Marketing is much more than advertising.  Marketing is the activities that define a company in terms of its image, products, services, advertising, promotions and ultimately its sales.  It is … Continue reading

Posted in Advertising, Internet Marketing | Tagged , , , | Leave a comment

Data Backup – Don’t Trust Your Host

Do you trust your host to backup your data or do you backup your own data?  In several of the webhosting forums that I visit, I have read that many webmasters trust their host to backup their data.  In fact, most hosts will advertise backup services but is this something that you should trust your online business to? The obvious reasons for performing regular data … Continue reading

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Disney Vacation Survival Guide

In February my family and I headed to Orlando, Florida for a Disney Vacation.  We had an incredible time and since returning I have been asked many times for some helpful tips for anyone traveling or considering going to Disney. My wife and I were very observant while at Disney, and what I think was a well-planned vacation.  When I say “well-planned” I do not … Continue reading

Posted in Miscellaneous | Tagged , , , | 4 Comments

DoFollow Blogs – How Effective Are the Links?

How effective are links obtained on blogs that allow DoFollow comments?  I’ve been asking myself that more and more as I’ve experimented with various link building techniques, including leaving relevant comments on DoFollow blogs. As with many others, I started using DoFollow comments on blogs to build some links to several sites that I run.  I have started one link building campaign over the last … Continue reading

Posted in Blogging, Link Building, SEO / SEM | Tagged , , , , | 5 Comments

Google Will Someday Rule the World

Google will rule the world and it is only a matter of time.  Google has far reaching virtual hands and touches almost every aspect of online life and in doing so has major influence on a business’ success or failure online. With over 50 major acquisitions such as DoubleClick,  Blogger and YouTube, Google has shown its muscle.  It’s search engine dominates online search.  Competitors such … Continue reading

Posted in Business, General | Tagged , | Leave a comment

No Valid Disk Belonging to the Disk Group Was Found (C1000096)

It was an ominous error message - No valid disk drive belonging to the disk group was found (C1000086).  A colleague of mine had ran into some trouble with a computer system.  Windows XP was constantly rebooting without showing a desktop and all attempts at recovering the operating system drive proved uneventful.  The operating system drive had failed and I had replaced the drive without incident. Data loss was … Continue reading

Posted in Technology | Tagged , , , | 3 Comments

Online Reputation Management: Fact or Fiction?

Online Reputation Management?  You have to be kidding right?  Is their such a thing? Online Reputation Management, or ORM, is a reality in today’s information based world.  With the advent of social networking and social media sites such as FaceBook, Twitter and MySpace, it has been very easy for people to forget about their online reputation.  The anonymity once given by the vast size of … Continue reading

Posted in Advertising, Business, Internet Marketing, SEO / SEM | Tagged , , | 5 Comments

Duplicate Content will Destroy SEO

Duplicate content will destroy SEO efforts for a website.  The importance of having unique content has been emphasized throughout the SEO community.  Developing effective, keyword rich content that is unique and will rank well within the search engines can be time consuming and expensive. The size of the internet and the ease to copy content makes it easy for individuals to “steal” content and pass … Continue reading

Posted in Blogging, SEO / SEM | Tagged , , | 1 Comment

WordPress Comment Spam

WordPress has become one of my favourite pieces of software.  Switching from Joomla to WordPress has been a snap, with one exception, dealing with the huge amount of comment spam.  My blog is less than 3 months old and the amount of WordPress comment SPAM that I’m receiving is enormous. Searching through the many posts on WordPress, I am seeing that there are many other … Continue reading

Posted in Blogging | Tagged , , | 2 Comments

Sponsored Blog Posts Attract Google’s Attention

It is known as the “no follow” tag, a small piece of HTML that was introduced to help search engines (especially Google), recognize that a link is not to count towards the popularity of the link in search engine ranking.  Google has made it abundantly clear in it will not trust websites that violate the Google Webmaster quality guidelines. Barry WheelerBarry Wheeler is a blogger, … Continue reading

Posted in Blogging, Internet Marketing | Tagged , , , , , | 1 Comment