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Category Archives: Business
Trust Relationships and Loyalty Programs – Did Air Miles Blow It?
Are you a member of a loyalty program? Chances are you are a member of multiple programs because many major companies want you to return to their outlet to collect points you can later redeem for products and services. The whole idea behind loyalty programs was to build ongoing relationships with customers. Is there any real benefit of being a member of a loyalty program? … Continue reading
Posted in Business, Social Media, Social Networking
Tagged relationship building, Social Media, trust, trust relationship
4 Comments
Dominate Local SEO and Crush Your Competition
Small businesses in many cities and towns cater to a local market. They generally focus on a specific geographical area and rely entirely on that area for their customer base. Even most mom-and-pop operations now have a web presence that contains information about their company, products/services, location and contact information. Most of the sites are maintained in-house or by a local web design company with … Continue reading
Some of My Mistakes in Making Money Online
If there were mistakes to be made in making money online, I’ve probably made them but I’ve also learned from them as well. Over the next several days I’ll provide some insights into some of the mistakes I’ve made and what I’ve done to counter them. Making money online is no different than any other business venture. There are costs and risks associated with it, … Continue reading
Building a Business with Strategic Partnerships and Collaboration
Many businesses are in the midst of changing how they do business. Managing a business has become multifaceted, incorporating combinations of traditional and modern management models in a world that’s rapidly changing. Building a business often requires strategic partnerships and collaboration. Through many aspects of the day-to-day operation many businesses work in isolation. Companies occupying the same or similar markets often duplicate effort to accomplish … Continue reading
Posted in Business, Planning
Tagged Business, business development, collaboration, partnership
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Business Coaching for the Results Oriented Business Executive
Having a business coach has become commonplace for many business executives. Pressures associated with rapidly changing business environments have left many business executives struggling to achieve necessary results required to build successful businesses and advance their individual careers. What’s unique about business coaching and why has it become so popular within the business community? The answer to this question is very simple! Business coaches offer … Continue reading
Humber Motors Ford in Corner Brook Just Doesn’t Get It
Isn’t a part of being in the service industry providing service? Well, Humber Motors Ford in Corner Brook, Newfoundland just doesn’t seem to get it. In fact, I would say that the Ford in general doesn’t get the concept of providing good service. I will apologize in advance for posting what will seem like another “Crappy Ford Ranger” and “Ford Ranger Airbag Problems” article. This … Continue reading
Ford Ranger Airbag Problems and Humber Motors Ford’s Terrible Service
As I said in a previous article, my 2008 Ford Ranger is crap and the service I’m receiving from Humber Motors Ford in Corner Brook, NL is terrible. Here’s a video post (my first) about my 2008 Ford Ranger airbag problems and the terrible service I’m receiving from Humber Motors Ford. Be gentle with me, this is my first post that I’ve made via video … Continue reading
Google Will Someday Rule the World
Google will rule the world and it is only a matter of time. Google has far reaching virtual hands and touches almost every aspect of online life and in doing so has major influence on a business’ success or failure online. With over 50 major acquisitions such as DoubleClick, Blogger and YouTube, Google has shown its muscle. It’s search engine dominates online search. Competitors such … Continue reading
Online Reputation Management: Fact or Fiction?
Online Reputation Management? You have to be kidding right? Is their such a thing? Online Reputation Management, or ORM, is a reality in today’s information based world. With the advent of social networking and social media sites such as FaceBook, Twitter and MySpace, it has been very easy for people to forget about their online reputation. The anonymity once given by the vast size of … Continue reading
Posted in Advertising, Business, Internet Marketing, SEO / SEM
Tagged online reputation, online reputation management, orm
5 Comments
Recession Marketing is Strategic Marketing – Does it Work?
Recession marketing was a term that I had heard several times before and never gave much thought about what it meant to both businesses and consumers. It wasn’t until this latest downturn in the economy that I began to notice that recession marketing was becoming a force and businesses were seeing this as an opportunity to strategically market unique aspects of their business. Barry WheelerBarry … Continue reading
