Category Archives: Technology

Twitter – Marketing Potential on Steroids

Twitter – micro blogging platform that allows users to publish short messages up to 140 characters using mediums such as IM, cellphones and the web – is a marketers dream.  Twitter opens a world to marketers, allowing targeted messages to be directed to people instantly. What is the marketing potential of Twitter?  Examining the very nature of Twitter it becomes obvious that it is about delivering opinions, events, news and ideas … Continue reading

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