Tag Archives: link reputation

Paid Links – Links that Google Can’t Detect

Posted on January 15, 2009 by Barry Wheeler

Paid links.  We’ve all read the warnings that we should not partake in the practice of buying and selling links.  Google frowns upon paid links, and as clearly stated in the Google Webmaster Guidelines ”Don’t participate in link schemes designed to increase your site’s ranking or PageRank. In particular, avoid links to web spammers or ‘bad neighborhoods’ on the web, as your own ranking may be … Continue reading →

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Link Building: Anchor Text & SEO Value

Posted on January 14, 2009 by Barry Wheeler

SEOs know the value of link building as one of the fundamental aspects for increasing a websites ranking on search engine results pages (SERPs).  Rather than concentrating on link building strategies, I’ve decided to take a little different approach with this article, and talk about the SEO value in the anchor text used as part of link building. Barry WheelerBarry Wheeler is a blogger, novice SEO, geek … Continue reading →

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