Tag Archives: online reputation

Why Web Hosting Should Matter to Bloggers

Are you using cheap web hosting for your blog? There’s no shortage of web hosting companies available and as a blogger you should understand not all of these are created equal.  However, if you are serious about blogging you should also be serious about the hosting service used for your blog. Just ask Rosalind Gardner, one of the best affiliate marketers around, about the implications … Continue reading

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Online Reputation and its Real World Implications

Being a blogger often means you put yourself out there, sometimes taking controversial positions on issues.  You accept the criticisms levied and deal with things as professionally as you can in the online world. You have to realize what you say online becomes part of your online reputation.  While some hide behind a pseudonym there is no anonymity when you want to become a professional … Continue reading

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A Social Networking Connection that Failed

My social networking connection with Robin Hale, CEO of Partnership Marketing and operator of several websites such as Writers Elite and Custom Blog For Free, is a recent social networking connection that has failed. Social networking connections fail – they are no different than any other form of connection made in real life.  However when connections fail after raised expectations by one party or the other, … Continue reading

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Success Starts with the Relationship

Over the last few days I was speaking with several colleagues how one would go about building a successful enterprise or achieve success in a project.  There were of course, many varying views of what constituted success and what impacted that success. The basic principles were thrown about in the mix, including things such as hard work, dedication and passion.  It was what one lady … Continue reading

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How to Make 2 Million People Hate Your Company

Why is it that many companies do not understand the power of social media?  With people having the ability to reach out to millions of people in a relatively short period of time, paying attention to your online reputation as well as having stellar customer service is a key to success in today’s business world.  It is essential that a company be aware of the implications … Continue reading

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Humber Motors Ford in Corner Brook Just Doesn’t Get It

Isn’t a part of being in the service industry providing service?  Well, Humber Motors Ford in Corner Brook, Newfoundland just doesn’t seem to get it.  In fact, I would say that the Ford in general doesn’t get the concept of providing good service. I will apologize in advance for posting what will seem like another “Crappy Ford Ranger” and “Ford Ranger Airbag Problems” article.  This … Continue reading

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Some Companies Understand Social Media Sites

It has become obvious that some companies understand the potential of social media sites. This became apparent to me last evening. After posting a blog entry on my Ford Ranger airbag problems, and then tweeting the URL to a few people, I was contacted by Scott Monty, the head of social media at Ford Motor Company. The fact that a representative from Ford contacted me … Continue reading

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Reputation Management – Domino’s Pizza

In light of the incident where 2 Domino’s Pizza employees posted YouTube videos showing some pretty disgusting practices when making pizza, the president of Domino’s Pizza posted a video on YouTube. In making this move, Domino’s is tackling its online reputation management and giving the company an opportunity to regroup and deal with the backlash occuring throughout the online community. Companies that ignore the power of social … Continue reading

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Online Reputation Management: Fact or Fiction?

Online Reputation Management?  You have to be kidding right?  Is their such a thing? Online Reputation Management, or ORM, is a reality in today’s information based world.  With the advent of social networking and social media sites such as FaceBook, Twitter and MySpace, it has been very easy for people to forget about their online reputation.  The anonymity once given by the vast size of … Continue reading

Posted in Advertising, Business, Internet Marketing, SEO / SEM | Tagged , , | 5 Comments