Tag Archives: strategic internet marketing

Advertising versus Marketing

Many businesses mistakenly view advertising and marketing as the same business activity.  For many business owners this perception exists primarily because advertising is the most visible aspect of marketing seen impacting the revenues of a business. Marketing is much more than advertising.  Marketing is the activities that define a company in terms of its image, products, services, advertising, promotions and ultimately its sales.  It is … Continue reading

Posted in Advertising, Internet Marketing | Tagged , , , | Leave a comment